Products for Car / Van / 4x4

Continental is the leading original equipment provider in the European market.

Original Equipment Competence

Carmakers trust us to get you there safely

When you buy a new car, there’s a strong possibility that Continental tyres could be fitted to the car. These are known as Original Equipment (OE) tyres, developed in close collaboration with your car manufacturers' engineers.

The safety, comfort, and performance of a vehicle are paramount. And as the only point of contact between the car and the road, OE tyres play a pivotal role in ensuring the best driving experience without compromising your safety or comfort.

What are Original Equipment (OE) tyres?

In straightforward terms, OE tyres are the automotive equivalent of a custom-tailored suit. They’re purpose-built fittings that leverage the unique characteristics of your vehicle to optimize their performance.

Why is this necessary? Because not all cars are created equal. They come in many different sizes, makes and models, with a diverse set of driving objectives. That translates into specific needs for the tyres on their wheels.

An SUV, for example, is at its most versatile with tyres that have optimal wet and dry performance. Luxury cars, by comparison, will purr most contentedly when fitted with tyres that are smoother and quieter on the road. Other considerations – for example, fuel efficiency – also enter into the design and fitment equation.

To capture the full scope of requirements for each model of vehicle, we work in close collaboration with vehicle manufacturers to create the perfect tyre. Once approved, the resulting OE tyre is fitted onto each new car before it leaves the factory.

In this way, vehicle manufacturers have full confidence that all of their new cars have the correct tyres for various road conditions, and each model can accelerate, brake and corner to the best of its abilities.

Can you buy Continental OE tires for a used car?

The short answer is yes. The OE label can be a little misleading because they’re not strictly limited to new vehicles. You can also buy them as replacement tyres when it’s time to fit a new set to the wheels.

So if you're happy with the way your OE tyres have performed on your vehicle, then it’s incredibly easy to get the same fitment later. Meanwhile, if you’ve bought a car on the second-hand market that’s missing its OE tyres, it’s not a problem to source Continental OE tyres for your model and have them fitted later. In this way, you’re bringing your used car as close as possible to its original performance spec.

UHP tyres for Original Equipment Manufacturers

OE is also a key driver for the development of ultra-high performance (UHP) tyres. Together with our car manufacturer partners, we develop tyres and rubber compounds to meet their exacting standards of outstanding grip and road safety. UHP tyres can ensure better stability when cornering, more precise steering, accurate speed ratings, and shorter stopping distances.

Also important to remember is that if you’re already driving a vehicle designed to use UHP tyres, you shouldn’t try to switch to lower rated high-performance tyres when the time comes to replace them. It could have a negative impact on the overall performance of your car.

Continental has a broad range of UHP tyres to ensure that every vehicle type – from sports cars to family vehicles – are supplied with the ideal product.

Quality you can rely on

With so many competing tyre brands out there, why should you choose Continental OE tyres? It all comes down to quality. In addition to being specifically designed to maximize the potential of your vehicle, our tyres also conform to the highest safety and quality standards.

Dedicated teams of engineers put OE tyres through more than 100 rigorous tests to assess everything from maximum speed to handling, comfort, noise level, and mileage. We also determine how effectively your vehicle can brake in wet and dry conditions.

For these reasons and more, Continental ranks high among the leading OE suppliers for car manufacturers around the globe. And because one in three cars manufactured in Europe leaves the factory fitted with Continental tyres, we’re the first choice among all tyre producers on the continent.

OE keys for original equipment tyres

Continental has an extensive range of OE tyres. OE keys on the tyre sidewall identify the brand and model. Refer to this table of two-digit and three-digit keys for an overview.




Audi S, RS Models

RO1, RO2, RO3
Alfa RomeoAR

BMW / Mini



Jaguar Land RoverJLR

Land Rover






Mercedes-Benz Runflat



N0, N1, N2