Products for Car / Van / 4x4

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Company

Sustainability

Go Green: “We develop sustainability”

Sustainability Management and Strategy

In 2020, the Continental Executive Board adopted a new sustainability strategy to drive the transformation process of the company in the area of sustainability. For the four focus areas of sustainability, we committed to visionary and strong ambitions, which we intend to achieve by 2050 at the latest and together with our partners along the value chain. 

  • 100% carbon neutrality. 
  • 100% emission-free mobility and industries.
  • 100% circular economy, and
  • 100% responsible value chain. 
Sponsoring

Resource conservation and fuel economy are core goals in tyre development.

The topic of sustainability is currently high on the agenda. Experts from a wide variety of fields are working closely together in the research and development, testing, and production sectors to make the tyre of the future even more energy efficient and eco-friendly during the manufacturing, use, and recycling stages of its life cycle.

In the process, we call into question every tyre component and replace it if necessary with more environmentally compatible materials.

The focus on greater sustainability also embraces production processes at Continental. For instance, an innovative process has been introduced to return waste rubber to the production cycle, enabling rubber from end-of-life truck tyres to be reutilized during retreading. 

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Rubber from Dandelions

Another aspect of our activity that has caught the public's imagination is our 'dandelion tyre' which we have named Taraxagum. 

The aim of our long-term Taraxagum project is to provide sufficient natural rubber from dandelion crops, rather than from rubber plantations, for use in the production of two-wheeler, passenger and commercial vehicle tyres, as well as other vehicle parts made of rubber.

The dandelions can even be cultivated on land that is unsuitable for food crops, so that creating “plantations beside the tyre plants” in Central Europe makes both economic and ecological sense. The short transportation distances mean a substantial drop in CO2 emissions; monocultures of rubber trees in rainforest regions can be reduced; given that between 10 and 30 percent of the rubber in a car tyre comes from the rubber tree (Hevea brasiliensis), the benefits soon become very clear.

Rubber from dandelions and the “plantation beside the tyre plant”.

One aspect of Continental’s sustainability activities that has been more in the public eye is the “dandelion tyre”. Here the company is cooperating with the Fraunhofer Institute for Molecular Biology and Applied Ecology, IME. The objective is to use natural latex obtained from the roots of the dandelion as a commercially viable substitute for natural latex from rainforest plantations. The dandelions can even be cultivated on land that is unsuitable for food crops, so that creating “plantations beside the tyre plants” in Central Europe makes both economic and ecological sense. The short transportation distances mean a substantial drop in CO2 emissions; monocultures of rubber trees in rainforest regions can be reduced; and the tyre manufacturer can gain a degree of immunity from the volatile prices on the global rubber market. Given that between ten and 30 percent of the rubber in a car tyre comes from the rubber tree (Hevea brasiliensis), the benefits soon become very clear.

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